**This webinar is a complimentary, value-added opportunity exclusive to SCG Legal Members.**

Edelman’s 2025 Trust Barometer: Navigating the Evolving Confidence Crisis in Law
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Trust is the cornerstone of the legal profession, yet the 2025 Edelman Trust Barometer highlights growing skepticism toward institutions, including the judiciary and legal system.

This webinar examines the evolving trust landscape in law—spanning judicial integrity, corporate ethics, AI in legal decision-making, and crisis management—and equips lawyers with actionable strategies to reinforce confidence, accountability, and ethical leadership.

Through expert insights and real-world applications, the discussion will explore how trust is shaping the future of law and the profession’s critical role in addressing societal concerns amid declining institutional confidence.

Key Takeaways

  • How to lead through this crisis
  • How to navigate expectations
  • How to deliver results that benefit everyone
  • How to prioritize and rebuild trust across your organization and local communities 

Presenters

Charles Bakaly, Senior Counselor and Global Lead
A strategic communications counselor who has served as a former government official and lawyer, Charles applies his experience to help clients navigate enterprise, reputation, and legal risks to make good decisions in a complex external environment. He also conceives and executes campaign strategies for organizations to promote and protect their reputations, and he regularly counsels senior leadership and boards of directors on governance and reputation management issues. His experience includes serving as President Ronald Reagan’s director of press advance; special assistant to Secretary of the Treasury James A. Baker III; counselor and spokesperson for the Office of Independent Counsel under Kenneth W. Starr; and counsel to Judge William Webster following the Rodney King case. His honors and accolades include PRWeek Campaigns of the Year in multiple categories and PRSA Silver Anvil for Public Affairs.

Jeanmarie Ferrara, Senior Vice President, Crisis & Risk
With more than 20 years of experience in strategic communications and a legal background, Jeanmarie advises on high-profile public affairs, corporate crises, and litigation. She has led communications for complex matters, including sexual misconduct cases, real estate disputes, construction and infrastructure failures, medical malpractice, and environmental and regulatory matters. A member of the Florida Bar, she specializes in aligning communication strategies with legal objectives. Her expertise in crisis and litigation communications helps safeguard reputations through clear, consistent messaging.

Record Date: April 8, 2025

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